Online Awareness

Build your brand at a fraction of the cost of traditional media

Ok, so first things first – we usually don’t recommend online display advertising as a core lead generation tactic. However, if your goal is to increase brand recognition display ads can help you achieve this extremely cost-effectively. Leverage the World’s most powerful retargeting platforms to reach your most engaged prospects and convert them into leads.

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Let's Remind People About You

Get back in front of prospects who have previously shown an interest in you.
Then, turn them into customers.

Make the Most of Your Website Traffic

Need to increase conversions from previous website visitors?

Retargeting (aka remarketing) is a form of display advertising that gets you back in front of those who have shown interest in your business or brand.

Social Retargeting – Your Ideal Prospects

We’ve run literally hundreds of Facebook and Instagram advertising campaigns over the years. Without a doubt, the highest converting audiences on social are those people who have previously visited your web pages (or engaged with your content) on social networks.

Retargeting Huh? Sounds Creepy..

Yep, following your website visitors around with retargeting ads does seem pretty creepy.
Most people who visit your site do not convert into leads right away.
We reckon marketing to those otherwise lost prospects is more clever than creepy.

  • People Visit Your Site

    We install a piece of code on your website that tracks your visitors. As people visit your site, we can build audiences based on their behaviour on your site. Pages they visit, actions they take, etc. Pretty cool, huh?
  • We Show Ads to Them

    Once we've built up your retargeting audiences, we can then get your ads back in front of those people who didn't convert on their previous visits to your site. These ads appear on display network sites and social networks.
  • You Get Better ROI

    Display remarketing ads are charged on a cost-effective per-thousand impressions basis (CPM). If we do our job right, these retargeting ads will bring people back to your site to convert into leads very cost-effectively.

    Display Remarketing FAQs

Need Display Advertising in Your Digital Strategy?

Call us on (02) 4036 1369 or complete the form below

Other Digital Marketing Services

Learn more about the other ways we can help your business grow online.

The Location Station Podcast

Have you checked out our podcast yet?

The Location Station is a leading podcast in the localised online marketing space. We interview marketing experts and business owners to bring you all the most advanced digital marketing tactics, success stories and hacks for small businesses and location-based brands. Our podcast showcases a nice mix of guests – Learn from the marketing experience of big brands like Microsoft and also hear the grass-roots stories of small business owners doing great things at a local level.

Each episode also comes with an informative blog post if you’d prefer to read instead of listen. Check out some of our most recent episodes below!

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Contact
Vicinity Marketing

Vicinity Marketing
Suite 71, Lvl 2, 137 Hunter St Newcastle, NSW 2300
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